Hootsuite has written up a nice case study about the City of Adelaide digital and social media program. How the City of Adelaide Scaled and Humanised Its Service Delivery with Hootsuite The City uses chatbots and social media to provide constituents and visitors with innovative access to government services THE CITY OF ADELAIDE is an…
Adelaide Highlights virtual tour
We’ve just launched a fantastic new virtual experience of Adelaide with stunning drone and street-level photography. Visit here: https://explore.cityofadelaide.com.au/guides-maps/guides/adelaide-highlights-virtual-tour/ Be sure to check out the special 360-degree Ecocaddy and TreeClimb experiences under ‘Family Fun’. Thanks to Lateral Vision and Naomi Tyson for the great product.
The old pubs of North Adelaide
I published a little piece on the old pubs of North Adelaide that features some great old photography from the State Library. See the full piece here: https://explore.cityofadelaide.com.au/see-and-do/heritage-culture/old-pubs-of-north-adelaide/ Linkedin post: https://www.linkedin.com/posts/claytonwehner_designedforlife-pubs-hotels-activity-6629885864950493184-fQIj Did you know some of the oldest hotels in South Australia can be found in North Adelaide? The British Hotel (1837) on Finniss Street and the Queen’s…
My fastest ever media release
I was the unfortunate soul who was handed the reins of the City of Adelaide’s media relations function over the Christmas / New Year period in 2019. Our regular media guys were due for a break and I put my hand up to carry the can over what is typically a fairly quiet period. Normally…
Hootsuite Breakfast Presentation about AI and chatbots
I did a presentation at the Hootsuite Breakfast Series in Melbourne in December 2019. The full video presentation can be found here: https://www.hootsuite.com/pages/landing/enabling-convenience The Powerpoint slides… IQ Meets EQ: Powering Customer Experience through AI and Emerging Tech Clayton Wehner, Manager, Marketing Strategy and Innovation, City of Adelaide In this session, Clayton shares key takeaways from…
One of our best Shootsta videos…the Lepore Brothers
This video was produced by Mel Stewart and it’s one of our very best Shootsta videos.
A Day in the Life of a Marketer at the City of Radelaide
This little scenario was knocked up for a group exercise I ran for the Local Government Association leadership course. A good laugh! Standard disclaimer! The story, all names, characters, and incidents portrayed in this production are fictitious. No identification with actual persons (living or deceased), places, buildings, and products is intended or should be inferred!…
The Missing Sandwich – our Shootsta training video
This is the video that we put together in an afternoon for our Shootsta training. I still reckon it’s the best of the bunch! The original and best.
Article: Ben Folds and his ‘home town’ of Adelaide
I’m a big fan of Ben Folds…did you know he lived in Adelaide once? I wrote an article about it over on the Adelaide Living blog… Adelaide is recognised as the ‘home town’ of many talented Australian musicians – Sia Furler, Jimmy Barnes, Paul Kelly, Guy Sebastian to name a few – but it was…
How to build a brilliant Linkedin profile
I think this was my most popular Linkedin post of all time (9,482 views) – a post about how to use Linkedin well! How does your Linkedin profile look? Linkedin is the world’s largest professional network with over 467 million account holders. If you’re in business or white-collar work, then you need to be a…
New City of Adelaide website video
We created a quick video to promote the new City of Adelaide website.
Our Parking Awards pitch for UPark Frome
We put in an entry for the Best Marketing and Communications at the annual Parking Awards. Unfortunately didn’t get a win, but here is our video entry:
Job interview video for City of Adelaide job
This is the short video I put together to apply for the position of Manager Marketing Operations and Innovation.
Presentation: The Future of the Public Library – from dusty tomes to disruptive technologies
In early September 2017, I delivered two presentations to the Public Libraries Western Australia conference at the University of Western Australia in Perth. The first of the presentations was entitled ‘The Future of the Public Library: from dusty tomes to disruptive technologies’. You will find the slides of the presentation below: The Future of the…
Presentation: Marketing the Library – How to Achieve Cut-Through Amid a Tsunamis of Marketing Messages
Some thoughts about how to market your library in this day-and-age – the second of two presentations that I delivered to the Public Libraries Western Australia Conference in September 2017. Marketing the Library: How to Achieve Cut-Through Amid a Tsunamis of Marketing Messages from Clayton Wehner Video Here’s the video recording…
Presentation: How to create a website for your business
I delivered a presentation to a small group of business owners at the Unley Library on 26 August 2017 entitled ‘Creating a Website for Your Business’. The presentation covers: Why websites are important Where websites fit into a business’ digital mix A simple website development methodology – BPADCOM: 1 – Business Requirements 2 – Platform…
Presentation: Social Media and Libraries
The good folks at the Public Libraries of South Australia Association asked me to deliver a presentation about social media and libraries at their training day on Monday 24 July 2017. The presentation can be accessed below. Much of the presentation draws upon the content of the recently-released Sensis Social Media Report 2017. Social Media…
Article: How digital technology can help South Australia fix its health system
I wrote this piece to try and score a job in digital health…didn’t get the job… The South Australian Government recently announced that the new Royal Adelaide Hospital (nRAH) will open on 5 September 2017. The announcement comes after a series of delays and contractual disputes that have postponed the hospital’s opening by almost 18…
A thumbs up to the people who monitor social media at @SAPowerNetworks
If you’ve been following the media in recent months, you will know that South Australia has become a bit of national joke due to the apparent fragility of its electricity infrastructure. In September 2016, the state experienced a near-total electricity blackout after three of the four electricity interconnectors with the eastern states were taken out simultaneously…
Amazon is coming to Australia
As a small-time book retailer, I have always followed the fortunes of the company that pioneered online bookselling way back in the 1990s—Amazon.com. Despite not turning a profit for many years after its launch, Amazon has now hit its straps. It recently became the world’s eighth largest retailer and has signalled a massive growth phase with plans…