I’ve spent the last 5 weeks working feverishly on the new Rundle Mall website and it has now gone live just in time for Christmas. Take a look at http://rundlemall.com. Faced with the prospect of keeping the old site in place until mid-2016 (due to a variety of factors), I convinced the Rundle Mall Management Team that…
Month: November 2015
Send in the clowns
Tomorrow, I get to realise a life-long dream; to tick off a major item on my ‘bucket list’. Tomorrow, I make my debut as a ‘clown’ – at least, my formal debut as a clown. My wife would argue that I have been a clown for much of my life. Yes, tomorrow I will play the…
An Essay on Cognitive Dissonance and Organisational Culture
I thought I’d publish an amended version of a recent essay that I submitted for my MBA. This essay was written for ‘Managing Contemporary Organisations’ and covers two scholarly themes: Edgar Schein’s model of organisational culture; and Leon Festinger’s concept of ‘cognitive dissonance’, the troubled psychological state that a person finds themselves in when they…
The 25 success factors for doing social media well in organisations
Many organisations believe that ‘doing’ social media simply involves setting up a Twitter feed, Facebook Page or Instagram page and posting the odd piece of content. Such a strategy is not likely to bring any degree of success. Here are 25 success factors for implementing a successful organisational social media strategy – how does your organisation stack…