I was interviewed by Mel de Coster and Luke Walker about ‘public service announcement’ videos on The Shootsta Show. You can see the video here: https://shootsta.com/tss-s3-ep1-recording-the-future-of-public-service-announcements-is-video-2-september-2020
Tag: online video
Every video doesn’t need to be a masterpiece
The City of Melbourne posted this earlier today… https://www.facebook.com/cityofmelbourne/videos/679590365936310/ Shot on a mobile phone. No dialogue. No branding. Bit jumpy in places. Very simple audio track. But very effective – because it is timely, topical, informational and tells a story. Some people argue that this sort of product reflects poorly on an organisation’s brand. I…